HK Express

Soaring into new markets with the right payments partner

Hong Kong Express, or HK Express, is a Hong Kong–based, low-cost airline fully owned by Cathay Pacific Airways. It provides scheduled air service to 27 destinations in Asia, including Cambodia, China, Japan, South Korea, Taiwan, Thailand, and Vietnam.

What did HK Express need?

HK Express were looking for a payments partner with a global reach and scale ─ one that offered a wide choice of transaction currencies to attract customers in their target markets ─ and also one with vast and proven expertise in the airlines market.

Additionally, HK Express desired to work with a company that has integrations with a number of important technology providers and partners. Worldpay quickly became their logical choice.

Increased conversions

Worldpay’s research on the online payments journey indicates that nearly 25% of customers would abandon a travel booking at checkout if their local currency isn't available. With Worldpay, HK Express can offer their customers transaction currencies in all their key destinations, helping them to increase conversions and reach more customers.

First-class support

With a dedicated airlines relationship team based in the Asia-Pacific region, augmented by worldwide payments experts, HK Express receives sector-specific support around the clock.

"Worldpay provides outstanding care and attention to help us acquire in a number of currencies smoothly," notes Simon Gu, general manager, finance and legal, at HK Express. "Worldpay helps us to offer our customers a world-class payments experience as part of the online booking process."

The results say it all

Since 2014, Worldpay has taken an active role in helping HK Express to improve the online payments experience they offer their customers. After they started working with Worldpay, the acceptance rate at HK Express improved by 39%. With the support of Worldpay’s acquiring and gateway services, HK Express is now accepting many more "good" transactions than previously ─ adding to their bottom line in the process.

At a glance

Objective

Find a payments partner with global reach and scale with extensive airline industry expertise that offered a wide choice of transaction options and currencies to customers in their target markets.

Worldpay solutions

Enterprise Payments Capabilities

Impact

• 39% improvement in acceptance rate
• Enhanced customers' online payments experiences
• Dedicated support

"Worldpay provides outstanding care and attention."

Simon Gu, General Manager, Finance & Legal, HK Express

Note: Not all products, solutions or capabilities mentioned in our client stories are available in all geographic regions. Please consult your relationship manager or customer care (existing customers) or sales (prospects) for more information.