Viva Aerobus
Fast-growing airline flies high with help from Worldpay.
Carrier experiences significant acceptance rate improvement and reduced chargebacks
Operating in excess of 400 daily flights over more than 130 routes, Viva Aerobus is one of the fastest-growing airlines in the world and is the leading ultra-low-cost carrier (ULCC) in Mexico and Latin America.
The company targets Mexico’s large market of price-sensitive leisure travelers and passengers visiting friends and relatives, as well as business travelers from small- and medium-sized enterprises (SMEs).
The problem
Processing sales for consumers in different markets across the world can be very complex. With its aggressive expansion plan, the airline's executives started to see a large percentage of transactions declined and a high level of chargebacks on international cards. Viva Aerobus wanted to understand the root cause of this situation, and to ultimately increase acceptance rates and reduce the volume of chargebacks.
Worldpay: Viva Aerobus's trusted payments partner
Worldpay’s worldwide acquiring capabilities, cross-border solutions, competitive prices, commitment to the Latin American market and longtime proven airline industry experience ─ plus its dedicated team of local and regional payments specialists ─ were all key factors that lead Viva Aerobus to select Worldpay as their trusted payments partner.
Results delivered
"With Worldpay, we discovered benefits beyond our expectation. We increased the acceptance rate of transactions by over 40% within the first month of implementation and consequently increased sales volume for international routes," said J. Francisco Meléndez, revenue assurance, fraud prevention and payments manager, at Viva Aerobus. "We had a full return on our investment within the first 30 days of integration."
Added Arturo Mendoza, finance director, Viva Aerobus, "Unlike other companies that do a great job selling their products and then disappear, Worldpay is truly our business partner. They were able to implement their solution for us within a week. They constantly look for ways to improve our results and help us grow our business."
At a glance
Objective
Increase acceptance rate and reduce chargeback volume.
Worldpay solutions
Enterprise Payments Capabilities
Impact
- 40%+ boost in acceptance rate within 30 days of implementation
- Return on investment after one month
- One-week integration process
"Worldpay is truly our business partner."
Arturo Mendoza, Finance Director, Viva Aerobus
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